Week 6

This week I learned about branding and how it affects a business’s success. A brand is more than just a logo or name, it is the overall image and feeling people get from a company. We discussed how strong brands are consistent in their message, design, and values, and sometimes how they hide messages in their logos like Amazon or FedEx. I realized that customers are more likely to trust and support businesses that have a clear identity. Branding can also help a business stand out from competitors. Even small details like colors and tone can make a big difference. This showed me that building a strong brand is an important part of entrepreneurship.


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